Vicenzaoro September kicked off today. Italian Exhibition Group's international jewellery, gold and contemporary watch event opened with a greeting from Luca Zaia, president of the Veneto Region, who underlined the central role of the Vicenza gold district in the growth of the territory, and of Vicenzaoro in the development of the entire sector: «It offers the chance to take stock of the sector’s state of health, create new contact networks, and discuss pressing issues such as artificial intelligence and the latest commercial dynamics.»

According to Adolfo Urso, Minister for Enterprise and Made in Italy: «For over 70 years, Vicenzaoro has been one of the most significant events for the supply chain. The gold, jewellery and watch industry closed 2024 with encouraging results, demonstrating resilience. It recorded a 4.4% increase in turnover with exports reaching historic levels at a value of €13.7 billion. 2025 began with signs of a slowdown, mainly due to the uncertainty generated by US tariffs. It is time to work towards finding alternative outlets to the US market, which should be integrated rather than replaced in order to consolidate our international position.»

Participating in the opening ceremony, hosted by Marino Smiderle, editor-in-chief of Il Giornale di Vicenza, were Giacomo Possamai, Mayor of Vicenza, Andrea Nardin, president of the Province of Vicenza, Claudia Piaserico, president of Federorafi Confindustria, Matteo Zoppas, president of the Italian Trade Agency, Fabrizio Lobasso, Deputy Director General for the Promotion of the Nation System and Central Director for Economic Internationalization at the Ministry of Foreign Affairs and International Cooperation, and Roberto Marcato, Veneto Regional Councillor for Economic Development (statements attached).

Until Tuesday 9th, Italian Exhibition Group's B2B trade show will host 1,200 brands from 30 countries with a strong international presence (40%), and buyers from 62 nations thanks to the incoming program organized by ITA and the Ministry of Foreign Affairs and International Cooperation. This year's trend show also features over 30 hours of in-depth events on trends, exports, artificial intelligence and training, as well as the presentation of the International Fine Jewellery Academy.

NEW JEWELLERY PRODUCTS

Numerous new products will be exhibited at Vicenzaoro September: iridescent pavé takes the shape of nature, and then there is titanium used with diamonds or pink coral, pink and yellow sapphires and more diamonds. And stones and mother-of-pearl on innovative materials such as carbon fibre, right up to the “perfect” chain inspired by the Fibonacci sequence and a perfectly balanced string of pearls that, pearl by pearl, took more than nine years to make.

VO VINTAGE AND VIOFF: MASTERY, TIMELESS LUXURY, HISTORY AND CULTURE OPEN TO THE PUBLIC

In conjunction with Vicenzaoro until Monday, September 8th, is VO Vintage: enthusiasts, experts, and collectors of vintage watches and jewellery will have the opportunity to discover rare creations, authentic treasures from the past, and second-hand icons (Hall 8.1, free admission at www.vintage.com). Over 40 exhibitors have been selected for this marketplace, which also offers a full programme of talks and events.

TOMORROW’S EVENTS, SATURDAY SEPTEMBER 6TH

At 11 am, Strategies and Success Models for the Jewellery Industry in China. Focus on the Chinese market, which is seen as an extraordinary but complex opportunity for Italian high-end jewellery and the commercial strategies to adopt. The Quantum Age: Jewellery and the Convergence of Cultural Transformations will be staged at the same time. The talk by Trendvision Jewellery + Forecasting, Vicenzaoro by IEG's independent observatory directed by Paola De Luca, will address the theme of jewellery as a cultural and technological artifact and a multidimensional, symbolic, modular and emotional language, with the contribution of important international guests. At 2 pm, The future of export routes: data, trends and tools for internationalization, organized by Club degli Orafi. The results of a survey on internationalization strategies and attracting foreign customers to the jewellery sector will be presented during the conference, along with emerging trends and actions that companies have already introduced to respond to new geo-economic dynamics. In addition, the tools put in place by the Italian Trade Agency to support the Italian companies’ internationalization will also be discussed. A further discussion will take place at 4.30 pm with a focus on Made in Italy, Sold in the UK: harnessing provenance and craftsmanship to drive sales.