US-based buyout fund Advent International is in negotiations to acquire a controlling 51-75% stake in Orra Fine Jewellery, valuing the company at ₹1,500-1,750 crore ($174-203 million). Current managing director Dipu Mehta will retain a minority stake.

Founded in 2004 by the Rosy Blue Group, Orra specializes in diamond, gold, and platinum jewellery. It has sought capital to expand amid competition from new-age brands and lab-grown diamonds.

The deal includes transferring management and voting rights to Advent, which plans to take Orra public in a few years. The company saw revenue grow 23.5% to ₹1,156 crore in FY24.

Orra has undergone significant changes since 2015-16, including leadership shifts and operational restructuring. Advent’s strategic investment aims to fuel further growth domestically and internationally.